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Lord's Cricket Ground

eric wins MCC magazine contract

eric has won the contract to produce the Marylebone Cricket Club’s prestigious membership magazine.

Fresh from picking up the best use of social media award at the CMAs for its Rhino Prop Star campaign, eric is pleased to announce the competitive pitch win that will see it partner with the world’s most famous cricket club.

Founded in 1787 and based at Lord’s, the ‘Home of Cricket’ since 1814, MCC has a truly exclusive membership, all of which receive MCC Magazine. “We are delighted to be working with eric as we take MCC Magazine into its second decade,” says Neil Robinson of MCC. “We have a strong foundation to build upon, many different stories still to tell and eric have exactly the right vision and style to deliver them to our audience of 24,000 MCC Members. We can’t wait to get started.”

The Pavilion - Lord's Cricket Ground

The win adds to eric’s ever-growing sport portfolio that already includes premium travel agencies GolfTraveller and Golf Travel Solutions, triathlon brand Aropec, multi-sport brand Rhino and New Zealand Rugby.

MCC Magazine will also sit perfectly alongside eric’s own print journal Rugby. “MCC is one of the most prestigious sporting names in the world, so it’s a wonderful addition to the eric portfolio,” says Alex Mead, eric’s content director. “We’re very passionate about all sport and our background in working with the Cricket World Cup, The Ashes and Cricket Australia, together with our premium print experience, made this the perfect fit for us. Working at the ‘Home of Cricket’ is going to be very special indeed not to mention all the wonderful stories we’re going to be able to tell.”

The relaunched MCC Magazine will be out in April 2019. If you’d like more information on eric or MCC Magazine, please contact Jane Ditcham on 07769 886222.